Dive into the world of Customer Relationship Management (CRM), exploring its powerful benefits for entrepreneurs who want to streamline their business operations, optimize customer interactions, and drive growth.
Guest expert, Florence Rivkin, is a social entrepreneur, educator, and the Social Impact Analyst at Wacif. With over a decade of experience in social impact, community organizing, and education, Florence is responsible for measuring Wacif’s impact in fostering equity and opportunity across the Washington metropolitan area. She devises strategies, manages programmatic impact, and shapes the organization’s impact narrative, positioning Wacif as an industry leader.
CRM refers to the strategies, software, and technologies businesses use to manage and analyze customer interactions and data throughout the customer lifecycle. Florence will break down how entrepreneurs can leverage CRMs to enhance customer relationships, track sales, automate tasks, and make data-driven decisions that propel business success.
Learning Objectives:
- CRM Applications: How to use CRM systems to manage customer interactions and data.
- Strategies to CRM Management: Best practices for maximizing CRM systems for growth.
- Benefits of a Functional Automation Workflow: The power of automation in driving business efficiency.
Location
Virtual Event