BizLaunch Service Spotlight: Free Social and Digital Marketing Tools

June 14, 2020 | By Alex Held

Businesses use a variety of social media platforms to promote their Arlington-based businesses. Instagram, LinkedIn, Facebook and Twitter are just a few of the most popular social media platforms.

Here are some of the most useful, and FREE, "social" tools we have found that could help you during the current health crisis:

Hootsuite is currently offering a free plan for businesses, as well as varied subscription plans. This program allows users to schedule and manage their social media content in one hub to effectively time and organize all of their campaigns. It also offers analytics on consumer interactions with their posts.
Canva is a free and simple design tool for businesses who don’t have a graphic designer and want to create their own visual designs or campaigns.
For introducing or improving SEO efforts and online visibility, Google offers Google My Business and Google Analytics for free.
Moz’s Beginner Guide to SEO is a great resource for those new to SEO or looking to build their capabilities.
And don't miss Linkedin’s Lynda courses also free with an Arlington Library Card. Lynda’s library includes courses on social media marketing for small businesses and digital marketing tools, including free SEO tools and techniques, leveraging local SEO, and effectively using Google My Business.

Social Media Webinars

Learn how to 'do' social from the experts. Here are a few of the webinars we have hosted that will help you learn best practices.

SCORE: A Smarter Approach to Your COVID Marketing Strategy covers how- and where- to refocus your marketing efforts to attract and retain customers with effective communication.
SCORE: A Simple Plan for Social Media Success (1 PM, June 24th) focuses on the best platforms for marketing communications right now, an effective 15-minute social media execution plan, and pay-to-play in social media.

Boost Your Online Presence

If you would like BizLaunch to promote your business during these tough times, please complete this survey monkey form so we can include you in our social efforts.