Retail Week: Brick and Mortar Business – What Next?

Presented by BizLaunch and Community Business Partnership

Workshop Description:

The first wave was mom and pop retail. The second wave was retail on a mass level. Now comes the third wave: the combo of the first two with a dash of digital.

Omnichannel stores will thrive. It’s all about the customer experience – web, mobile and brick and mortar. What do you need to do as a retailer to stay relevant, competitive and be found in this new environment? This workshop will address these issues and give you tips on how to survive and thrive in this new changing ecosystem. 

Date: June 22, 2017
Time: 8:00 am - 10:00 am
Location: Arlington Economic Development
1100 N. Glebe Rd., Suite 1500
Arlington, VA
Fee: Free, Registration Required
Registration: Registration Now Closed
For more information, please contact:
Name: Sheina Waddell
Phone: 703-768-1440
Email: sheina@cbponline.org

 

Speaker Bio: Marc Willson

Marc Willson, a published keynote speaker, is a Retail and Restaurant Strategist working for the Virginia Small Business Development Center (VSBDC) Network, who brings 45 years of retail experience to bear in helping retail, restaurant and tourism-related small businesses refine and promote their concepts to the public. In his role working with the VSBDC, Marc meets personally with small businesses throughout Virginia as part of the Small Town and Merchant Program, providing confidential one-on-one counselling in partnership with the local SBDC office.

Since 2009, Marc has successfully launched the STAMP program in twenty-seven additional states as President of The Willson Company. Marc joined the SBDC in 2009 as a Retail and Restaurant Industry Strategist and has delivered over 500 seminars and assisted over 3,000 retailers throughout country. He is known as an operation’s expert and has counselled over 2,000 retailers and restaurants in best practices, financials and cash flow, marketing and customer service, customer loyalty, merchandising, window dressing, buying, digital media and just plain old how to treat customers.


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