BizRefresh: Demystifying Your Target Market

BizRefresh: Igniting the Spark in Your Business, is an eight-week in-depth training program originally designed to support and build resiliency for the Arlington Small Business GRANT recipients. BizLaunch has cultivated experienced professionals in the fields of business strategy, marketing, finance and economics in order help small businesses adapt and become more resilient in an increasingly uncertain business climate.

By the end of the eight-week program, participants will have a deeper understanding and develop the following:

 

  • A strong mission, vision and strategy to guide small businesses navigating uncertainty
  • A deeper understanding of the current regional economic environment
  • An understanding of each participants target market along with the knowledge to be able to identify and pursue additional markets
  • Strong working knowledge of marketing fundamentals and how to develop a strategic results oriented digital marketing strategy
  • The basics of financial planning and record keeping ensuring a sound financial foundation

In this session, small business guru Greg Payne, will do a deep dive to help you better identify your target market, target customer and market size while also framing the competition.  

Date: September 24, 2020
Time: 10:00 am - 11:30 am
Location: Online
Fee: Free, Registration Required
Registration: Registration Now Closed
For more information, please contact:
Name: Alex Held
Email: [email protected]
 


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