Company Spotlight: Applied Predictive Technologies Gains National Recognition

Arlington-based Applied Predictive Technologies (APT) is garnering significant national attention in the new year. The software company that provides consumer data to companies has been quoted in numerous outlets in recent weeks, including top trend stories in Hospitality Today and Progressive Grocer and end-of-year holiday sales reports in New York PostChicago Tribune and CNBC, among others. 

Additionally, APT Founder and Chairman, Jim Manzi, recently co-authored an article in Harvard Business Review with HBS professor Stefan Thomke about the importance of business experimentation and how to optimize the testing process to ensure it yields the most benefit.

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